About Us

Have you ever felt your skin burn after something as simple as washing your hands? That searing sensation after a bath that makes you dread water itself?

I don't have to imagine it. I lived it.

My name is Ishita, and this was my reality. As I grew older, my skin conditions only intensified. What began as discomfort evolved into a desperate search—a journey through countless products, harsh medications, and endless trial and error. Nothing worked. Everything promised relief, but left my skin worse than before. 

That desperation became determination. I refused to accept that effective skincare had to come with compromise.

The Birth of Geathé: Clean Skincare That Actually Works

Geathé (Heya-thé) wasn't born in a laboratory or a boardroom. It was born from necessity—from an earnest desire to truly understand skin health, to learn what our skin actually needs and to discover which ingredients genuinely heal rather than simply mask symptoms.

I immersed myself in understanding skincare ingredients, formulation science, and most importantly, how to work with our skin's natural wisdom rather than against it. This knowledge transformed everything.

But understanding ingredients was only the beginning. As someone deeply concerned about our environment, our planet, and the interconnected web of life we're all part of I knew that true skincare had to mean something more.

Skincare That Cares—For You, For Our Earth, For Our Community

Real care extends beyond our own skin. It reaches into the soil beneath our feet, the farmers who nurture our ingredients, the communities that depend on the land, and the countless organisms that share our planet with us.

This is why Geathé is rooted in local ingredients—not exotic imports that travel thousands of miles, but powerful botanical from our own earth. We choose local farms, support local communities, and honour the wisdom that has existed in our soil for generations.

Humans are just one organism on this planet. We're part of something much larger, and our choices ripple outward. When we choose clean, sustainable skincare, we're choosing to care for ourselves and for the world we inhabit.

Our Promise: Clean Skincare Without Compromise

Geathé is my answer to years of suffering—and my gift to anyone who's ever felt the same desperation I did.

We create skincare that:

• Works with your skin conditions, not against them
• Uses clean, effective ingredients you can understand and trust
• Supports local farms and communities instead of global supply chains
• Protects our environment because true care means caring for everything
• Delivers real results without harsh chemicals or false promises

This is more than a skincare brand. This is a commitment to healing—yours, mine, and our planet's.

Welcome to Geathé. Welcome to skincare that truly cares.

— Ishita, Founder